I develop and manage websites. At the illustrator agency
Sepia,
I am responsible for the agency's digital presence. My work has helped the agency and its illustrators gain visibility among well-known brands.
You’ve put a lot of effort into researching an article, but your readers quickly leave again? And have you noticed that more and more readers are consuming news on other websites? What can you easily improve?
The AIDA Method
Attention: The headline contains at least one keyword and a clear promise of value to the reader.
The headline should spark curiosity through surprise, humor, or suspense.
Insight: Follow this with a brief description of what readers might be interested in.
Desire: Lead with one key benefit of the method.
Mention no more than two additional secondary benefits.
If you don’t want to limit yourself, keep it concise and use bullet points.
Action: Phrase your call to action using words such as “easy,” “simple,” “quickly,” or “please.”
My Experience & Services
Web Marketing
Market Analysis and Positioning
Web Strategy and Information Architecture
Web Design and Development (HTML, CSS, PHP, CMS, TYPO3)
Search Engine Optimization (SEO) and Web Analytics (GA4, GSC)
Content Writing
Email Marketing and Newsletters
Social Media (Instagram, Facebook, LinkedIn)
Content Management
Project Management
Project Coordination and Client Communication
Coordination with Clients, Agencies and Creatives
Design & Production
Digital and Print Design
Illustration and Image Editing
Image Archiving and Media Management
Adobe Creative Cloud